Cohn & Wolfe
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Subsidiary | |
Founded | Atlanta, Georgia, United States (1970) |
Headquarters | New York City |
Parent | Young & Rubicam |
Website | www.cohnwolfe.com |
Cohn & Wolfe is a global communications & public relations firm renowned for its breakthrough creativity, award-winning brand marketing and world-class digital & social media campaigns. It is part of Young & Rubicam and part of WPP.
History
In 1970 Cohn & Wolfe was founded by Bob Cohn and Norman Wolfe in Atlanta, Georgia.
In 1999 the firm managed the campaign for Paxil, a drug produced by GlaxoSmithKline.[1][2] The firm also ran a publicity campaign on social anxiety disorder[1][2] which made Paxil the world's top-selling anti-depressant.[1][2]
References
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Bibliography
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Further reading
- Lua error in package.lua at line 80: module 'strict' not found. — Cohn & Wolfe's campaign for Diet Rite
- ↑ 1.0 1.1 1.2 Gambrill 2012, p. 67–68.
- ↑ 2.0 2.1 2.2 Light 2010, p. 104.